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5 THINGS YOU WILL SEE IN PRESS RELEASES BUT NEVER IN A STORY

Posted By admin On 23/07/2009 @ 06:58 pm In Media, Journalism, Business | 1 Comment

1.       So-and-So commented: “…a comment is an opinion, not another word for said

2.       A spokesperson said: …apart from a few uses on the politically correct BBC, I have never seen the term used in a half-decent print publication. The word “spokesman” does not indicate gender.

3.       So-and-So Integrated Passenger Transport Authority is pleased to be associated with this wonderful…bet you £10 that if the reporter doesn’t, a sub will strike it out and replace it with “we”.

4.       So-and-So, Chair of Suchabody, said…a chair is a piece of furniture and, like spokesman, CHAIRMAN is gender neutral.

5.       “Safety is our first priority…even though six people have just died? 


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